Can you guess this famous advertising jingle?
“the best part of waking up, is [blank] in your cup”
Did you guess correct? It’s been playing for over 30 years. Yep, it’s Folgers Coffee. Technically, it may be false advertising to use the words Folgers and Coffee in the same sentence. As a kid I would rifle through the kitchen drawer to find our can opener, just so I could peel back the sealed lid on our new can of Folgers coffee. The aroma was intoxicating. I absolutely loved the smell coming from that freshly opened can.
But there was a big problem. I could never get my head around this one thing; how could something smell so good, and taste so bad? It’s was a mind blower.
Fortunately (or unfortunately depending on how you view addiction), I was introduced to real coffee. Freshly roasted and ground beans. Deep, dark and bold flavors. I’ve been joyfully hooked for over twenty years.
Hot Days vs. Hot Coffee
Over the last few weeks, the hot dry wind of summer has pushed the temperatures past triple digits here in Northern California. I’ve been craving my joe, but the thought of a hot cup of coffee is far less appealing on these hot days.
Fear not, the solution is simple and sits right inside my refrigerator. My recent batch of cold brew coffee is the perfect blend of big flavor with a smooth cold punch of caffeine. It’s easy to make at home and has become my favorite summer time beverage.
Over the last year, cold brewed coffee has exploded onto the shelves of local specialty markets. With trendy packaging, the price tag is steep for the majority of brands, so I’m going to share my homemade recipe with you. Now you can make cold brew coffee at home in just a few easy steps.
Cold Brew Facts
So what’s this rage all about anyway? To sum it up, smooth flavor with a high octane boost of caffeine. Erase the thought of traditionally brewed coffee poured over ice. Cold brewed coffee is brewed using, you guessed it…cold water. Because of this, it’s much less acidic and doesn’t have the bitter taste typically found with traditionally brewed iced coffees.
A few things that make this easy to do from home:
- No fancy brewing equipment needed. If you have a measuring cup, a stock pot and a strainer, you’re in business.
- Big batch or small, you pick what’s best and go. The recipe is easy to scale depending on how much coffee you drink.
- Your cold brew concentrate will last about a week in the refrigerator without losing it’s freshness.
- Mix with water, milk, or if you’re totally hard core, pour over ice and drink it straight.
As the hot summer days continue, try out this recipe. But be warned, you may join my addiction. Just pour over a tumbler of ice, add a splash of milk, and you my friend…are in cold brew heaven.
Here is your Cold Brew Infographic. Download the PDF and enjoy!
This Week’s Podcast
Don’t just take it from me, listen in to Vermont Public Radio’s, Summer School Podcast on how and why cold brew is perfect for hot summer days.
For more info on Vermont Public Radio, visit their website. Be sure to check out other episodes and subscribe to the Podcast if you connect with them. Also, make sure to leave a rating and a comment in iTunes, so they feel the love.